Happy Healthy Pets
Happy Healthy Pets is the new consumer-facing brand we created in partnership with NVA, one of North America’s largest networks of independently branded veterinary hospitals. With over 1,000 clinics under their care, NVA needed a cohesive digital platform to unify pet healthcare services—from online booking and care plans to insurance and home delivery—without compromising the close, personal relationships that define local veterinary care.
So we built a brand that feels just as warm and trustworthy as your neighborhood vet—because it is your neighborhood vet. Happy Healthy Pets is a smart, centralized mobile platform that empowers pet parents to manage appointments, access wellness plans, and get expert guidance—right from their phones.
We delivered everything from a full visual identity system to multi-platform launch campaigns and companion assets for clinics nationwide. With messaging tailored for clarity, compassion, and convenience, Happy Healthy Pets makes it easier than ever for people to care for their pets—and easier for vets to stay focused on what they do best.
Project Details
Client
National Veterinarian Association
Project
Happy Healthy Pets
Year
2023
Services
Brand identity system, Voice and tone development, Digital launch campaign, In-clinic signage and handouts, Email and social media assets, UX/UI guidance for mobile and web platforms, Modular design for nationwide clinic adoption
Credits
Creative Direction: Sam Mitzel
Copywriting: Julie Feyerer
